NEXT LEVEL RUN: NIKE JOYRIDE

The Nike Joyride is set to be the ultimate lightweight runners to redefine an effortless run this season.

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Known for their game-changing React and Air sole innovations, the Nike Joyride is the latest addition trainers built with the latest energy-returning cushioning technology. Designed with impact absorption, lightweight performance and maximised energy-return, the Joyride is built to help you find your stride with every step. With each pair made up of thousands of TPE beads, whether you walk, jog or run, your legs will feel fresher for longer.

The unique beauty and genius in the Nike Joyride is its ability to create a personalised underfoot experience tailored to every foot it meets. After rigorous testing of one hundred and fifty materials, Nike’s research placed TPE as the best candidate for creating the cushioning beads. Taking thousands of these engineered TPE beads and compartmentalising them into specially designed Pods, the research team was able solve the issue of bead migration around the foot, jeopardising comfort. The pod scale design is strategically based on how the foot moves as it hits the ground. With larger pods in the heel to absorb impact, the forefoot is prepared to facilitate a smooth heel-to-toe transition to help push you into your next step. By creating a zonal-tuning design, this allows the encapsulating foam to expand in all directions to cater for every movement, resulting in a dynamic footbed that conforms to your foot. With a semi-translucent window at the heel, it gives you a first hand look into what makes the Nike Joyride special.

 

The tech doesn’t stop at the midsole. With a knitted upper for flexible comfort, the huarache-esque neoprene bootie with cushioned heel wrap delivers supreme lock-down. With a heel pull tab for easy on-off transition, the integrated laces elevate the overall fit.

 

Launching exclusively online at JD Sports @ 15th August 2019, mark your calendars and cop the latest Nike Joyride collection available in men’s and women’s colourways!

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